Zviri pamutemo here kushandisa logo pasina mvumo?

Kushandisa logo pasina mvumo hazvibvumirwi nemutemo muNetherlands kana logo yacho yakachengetedzwa sechiratidzo chekutengeserana uye kushandiswa kwako kuri mukati meimwe yezvikonzero zvitatu zvakanyorwa muchikamu 2.20 cheBenelux Convention on Intellectual Property uye chikamu 9 cheEU Trade Mark Regulation: chiratidzo chakafanana pazvinhu zvakafanana kana masevhisi, chiratidzo chakafanana chinoita kuti pave nekuvhiringidzika, kana kushandisa chiratidzo chine mukurumbira chinochishandisa zvisina kunaka kana kuchikuvadza. Kunze kwezvikonzero izvozvo, kushandiswa kwechiratidzo kunobvumirwa, chero bedzi zvichienderana netsika dzekutengeserana dzakavimbika.

Chii chinodzivirira logo?

Logo inogona kuvharwa nekodzero dzinopfuura imwe chete panguva imwe chete, uye yauri kubata nayo inoshandura mhinduro yemibvunzo yese inoshanda. Mutemo wechiratidzo chekutengeserana ndiwo mukuru. MuBenelux, kodzero dzechiratidzo chekutengeserana dzinongobva pakunyoresa chete; hapana chinhu chakadai sechiratidzo chekutengeserana cheBenelux chisina kunyoreswa. Kunyoresa kunoitwa neBenelux Office for Intellectual Property (BOIP) yeNetherlands, Belgium neLuxembourg, kana neEuropean Union Intellectual Property Office (EUIPO) yechiratidzo chekutengeserana cheEU chinofukidza nyika dzese dziri nhengo. Kunyoresa kunogara kwemakore gumi uye kunogona kuvandudzwa nekusingaperi, asi kunogona kubviswa kana chiratidzo chisina kushandiswa zvechokwadi kwemakore mashanu. Kutarisa rejista usati wafunga kuti chero chinhu ndicho danho rekutanga, uye marejista ese ari maviri ndeeveruzhinji uye akasununguka kutsvaga. Kodzero ndeyechipiri. Pasi peDutch Copyright Act (Auteurswet) logo inodzivirirwa otomatiki, pasina kunyoresa, kana iri basa rekutanga rine chidhindo chemugadziri waro. Izwi riri nyore muchimiro chemavara haizokodzeri; dhizaini yakasiyana yemifananidzo inowanzoita. Kodzero dzekodzero dzinogara kwemakore makumi manomwe mushure mekufa kwemugadziri, zvinoreva kuti logo yekare inogona kuchengetedzwa nekodzero dzekodzero kwenguva refu mushure mekunge kunyoreswa kwechiratidzo chekutengeserana kwapera. Mutemo wemazita ekutengeserana ndewechitatu uye unokanganikwa nguva dzose. Mutemo weMazita Ekutengeserana (Handelsnaamwet) unodzivirira zita iro bhizinesi rinoshanda naro, uye unoridzivirira risina kunyoreswa. Chinyorwa 5 cheMutemo iwoyo chinorambidza kushandisa zita rekutengeserana rakafanana neriripo zvekuti kuvhiringidzika kunogona kuitika, tichifunga nezvehunhu nenzvimbo yemabhizinesi maviri. Chekupedzisira, kana pasina kodzero idzodzo dzinoshanda, mutemo wemhosva uri muchikamu 6:162 cheMutemo weVanhu unogona kuruma. Kutevedzera kwechiSlavish kwechigadzirwa kana kukwira kunokonzera kuvhiringidzika kunodzivisika kwave kuchinzi hakusi pamutemo, uye kushambadza kunotsausa kana kusingabvumirwi kunoitwa zvakasiyana muzvikamu 6:194 na6:194a zveMutemo weVanhu.

Zvikonzero zvitatu zvekutyorwa kwechiratidzo chekutengeserana

Masherufu ezvigadzirwa zvemhando yepamusoro musupamaketi, zvichiratidza malogo sezviratidzo zvekwakabva

Nzvimbo idzi dzine dzimwe nzira dzakawanda: muridzi anoda imwe chete. Dzose nhatu dzinoda kushandiswa panguva yekutengeserana, ndosaka kudhirowa kwakavanzika mubhuku remabhuku kusiri kutyora mutemo uye T-shirt yakadhindwa inotengeswa.

Chiratidzo chakafanana, zvinhu zvakafanana

Kana chikwangwani chakafanana nechiratidzo chakanyoreswa uye chinoshandiswa pazvinhu kana mabasa akafanana neaya akanyoreswa chiratidzo, kutyorwa kwemutemo kunoonekwa pasina chikonzero chekusagadzikana. Iyi ndiyo nyaya yekunyepera: kuisa logo yakanyoreswa pamabhegi ako emaoko woatengesa. Dziviriro pano yakakwana nekuti chiratidzo hachigone kuita basa rayo guru rekuratidza kwakabva zvachose.

Chiratidzo chakafanana, mukana wekuvhiringidzika

Iyi ndiyo nzvimbo inosarudza gakava guru. Kana chiratidzo chakafanana kana chakafanana uye zvinhu kana masevhisi akafanana kana kuti akafanana, kutyorwa kwemutemo kunoda mukana wekuvhiringidzika kubva kune veruzhinji vakakodzera, kusanganisira mukana wekubatana. Ongororo iyi ndeyepasi rose. Matare anoenzanisa zviratidzo nemaziso, munzeve uye nepfungwa, achitora pfungwa yacho pane kupatsanura zvinhu, uye achiyera izvozvo nemaonero akafanana ezvigadzirwa uye musiyano wechiratidzo chekutanga. Kudyidzana kunokosha: kufanana kwakanyanya pakati pezviratidzo kunogona kutsiva kufanana kwakaderera pakati pezvinhu. Pfungwa yekutarisa ndeye mutengi wepakati wezvinhu zvine chekuita nazvo, ane ruzivo rwakakwana uye anocherechedza zvine musoro, asingawanzo kuwana mukana wekuenzanisa zviratidzo padivi nepadivi uye anovimba nekurangarira kusina kukwana. Chinangwa hachisi chinodiwa. Unogona kutyora chiratidzo chausina kumbonzwa nezvacho. Kutenda kusina kunaka, kana kuripo, kunowanzo kukanganisa mhedzisiro pakukuvara nemari pane mutoro.

Zviratidzo zvine mukurumbira

Nzvimbo yechitatu inodzivirira zviratidzo zvakawana mukurumbira muBenelux kana muEuropean Union. Pano muridzi haafanire kuratidza kuvhiringidzika zvachose. Zvakakwana kuti kushandiswa kwechiratidzo chakafanana, pasina chikonzero chakakodzera, kushandise zvisina kunaka hunhu hwakasiyana kana mukurumbira wechiratidzo, kana kuchikuvadza. Mhando mbiri dzekukuvadza dzinozivikanwa. Chekutanga kukuvadza hunhu hwakasiyana hwechiratidzo, uko kugona kwacho kuziva kwachinobva kunoderedzwa nekushandiswa pazvinhu zvisina hukama. Chechipiri kukuvadza mukurumbira wacho, uko chiratidzo chinobatanidzwa nezvinhu kana mamiriro ezvinhu anokuvadza mufananidzo wacho. Kutasva mabhiza pasina muripo imhando yechitatu: kuwana mukana wekutengeserana kubva pakukweva chiratidzo chakakurumbira pasina kupa chero chinhu. Zvakakosha, kudzivirira uku hakungogumiri pazvinhu zvakasiyana; kunoshanda kunyangwe zvinhu zvakafanana kana kuti kwete.

Pamunogona kushandisa logo yeimwe kambani

Chikwangwani chegaraji chakazvimiririra chinoratidza zviratidzo zvemota dzachinoshandira

Hapana dzidziso yekushandiswa kwakarurama mumutemo weDutch kana weEuropean trade marks. Ipfungwa yeAmerica iyoyo uye kuiisa kunze kunopa mazano asina kunaka. Mutemo weEurope une zvirambidzo pamigumisiro yechiratidzo chekutengeserana, muchikamu 2.23 cheBenelux Convention nechikamu 14 cheEU Trade Mark Regulation, pamwe nekushaikwa kwekodzero nemitemo yekuenzanisa kushambadzira. Muganho unonyanya kukosha mukushanda ndeyekushandiswa kwereferensi. Muridzi wechiratidzo chekutengeserana haakwanise kurambidza mumwe munhu wechitatu kushandisa chiratidzo ichi kuratidza kana kutaura nezvezvinhu kana masevhisi seemuridzi, kunyanya kana zvichidikanwa kuratidza chinangwa chechigadzirwa kana sevhisi, zvakaita sezvishongedzo kana zvimwe zvikamu. Izvi ndizvo zvinoita kuti garaji rakazvimirira ritaure kuti rinoshandira makambani api, chitoro chinotaura kuti rine mabrandi api, uye mutori wenhau kuti ataure nezvekambani. Miganho yese iyi ine mamiriro akafanana: kushandiswa kwayo kunofanirwa kuenderana netsika dzechokwadi munyaya dzemaindasitiri nedzemabhizinesi. Dare reJustice rakapa mamiriro iwayo zviri mukati chaimo. Kushandiswa kwacho hakufanirwe kuratidza hukama hwekutengeserana nemuridzi wechiratidzo chekutengeserana, hakufanirwe kushandisa zvisina kunaka hunhu hwakasiyana kana mukurumbira wechiratidzo, hakufanirwe kuchideredza kana kuchideredza, uye hakufanirwe kuratidza zvinhu zvacho sechinonyepedzera. Mukuita izvi zvinoreva kuchengetedza chirevo chakaenzana: shandisa chiratidzo chezwi pane kushandisa chiratidzo chekufananidzira apo izwi racho richaita, usaite kuti chiratidzo chemumwe munhu chionekwe zvakanyanya kupfuura zita rako, uye usashandise nenzira inoita sechiratidzo chepamutemo chemubatsiri. Kuneta ndicho chidimbu chechipiri chakakosha. Kana zvinhu zvechokwadi zvaiswa pamusika muEuropean Economic Area nemuridzi wechiratidzo chekutengeserana kana nemvumo yake, muridzi haachagoni kuvimba nechiratidzo ichi kuti chirambe kutengeserana kwacho, uye mutengesi anogona kushandisa chiratidzo ichi kushambadzira kutengeswazve. Chinhu chinosiyana ndeche apo pane zvikonzero zvepamutemo zvekupikisa, kunyanya apo mamiriro ezvinhu ezvigadzirwa akachinjwa kana apo kushambadza kwacho kunokuvadza zvakanyanya mukurumbira wechiratidzo. Kushambadzira kwekuenzanisa ndiko kwechitatu. Chinyorwa 6:194a cheMutemo weVanhu chinobvumidza kuenzanisa kunoratidza kana kuratidza mukwikwidzi, asi chete mumamiriro ezvinhu akaomarara: hakufanirwe kutsausa, kunofanira kuenzanisa zvinhu zvinosangana nezvinodiwa zvakafanana, kunofanira kuenzanisa zvinhu chimwe chete kana kupfuura, zvine chekuita nazvo, zvinogoneka uye zvinomiririrwa, hakufanirwe kushora mukwikwidzi kana zviratidzo zvake, uye hakufanirwe kuratidza zvinhu sekutevedzera. Kuenzanisa kunokundikana chimwe chinhu kunokundikana zvachose. Pakupedzisira, kuseka uye kutsoropodza. Mutemo wezviratidzo zvekutengeserana hauna musiyano wekuseka, kusiyana nemutemo wekodzero dzevanyori, uyo une musiyano. Chinodzivirira kuseka ndicho chinodiwa chekushandiswa panguva yekutengeserana, kusavapo kwekusagadzikana, uye, kune zviratidzo zvine mukurumbira, pfungwa yechikonzero chakakodzera inoverengwa maererano nerusununguko rwekutaura pasi pechikamu 10 cheEuropean Convention on Human Rights. Kutaura chokwadi nezve brand kunowanzo chengetedzwa; jee rinonyorwa pazvinhu zvinotengeswa kazhinji harisi rakachengeteka, nekuti chinangwa chekutengeserana chinounza zvakare kushandiswa kwekutengeserana uye kusununguka.

MaLogo online: mazwi akakosha, misika uye maprofile

Peji remhedzisiro yekutsvaga uye runyorwa rwemusika wepamhepo rwunoratidzwa pachikirini chelaptop

Makakatanwa mazhinji ava kutanga paindaneti, uye mitemo yepamhepo yave nepfungwa dzakapinza kupfuura mazano ane chivimbo ari kutenderera panyaya iyi. Kutsvaga kushambadza ndiwo muenzaniso wakajeka. Kubhidha chiratidzo chemukwikwidzi sezwi guru hakusi kutyora mutemo. Dare reJustice rakati mubvunzo mukuru ndewekuti kushambadza kunobvumira here mushandisi wepaindaneti ane ruzivo rwakakwana uye anocherechedza zvine musoro kuziva kana zvinhu zvakashambadzwa zvichibva kumuridzi wechiratidzo chekutengeserana, kubva kubhizinesi rakabatana naro, kana kubva kune wechitatu. Kushambadzira kunotsanangura bhizinesi rako zvakajeka uye kusingaratidze link kunowanzo bvumidzwa; kusinganzwisisike kuti ndiani ari kushambadza, kana kuti kuburitsa chiratidzo chemukwikwidzi mukushambadzira, hakubvumirwi. Kushandisa chiratidzo chemukwikwidzi mukushambadzira kana papeji rekusvika inyaya yakasiyana uye kwakaoma kudzivirira. Pamisika nemapuratifomu evanhu, mushandi haafanire kupomerwa mhosva yekunyorwa kwevashandisi vake, asi dziviriro iyoyo inobva pakuti mushandi haaite basa rinoshanda uye kuti aite nekukurumidza kana aziviswa. Kubva paMutemo weDigital Services Act, mapuratifomu anofanirwa kushandisa nzira yekuzivisa nekuita, izvo zvinoita kuti chiziviso chakasimbiswa chive nzira inokurumidza uye yakachipa kune muridzi wechiratidzo uye njodzi chaiyo kune mutengesi anofunga kuti chinyorwa hachizocherechedzwi. Misika inoratidza zvinyorwa nenzira inoratidza kuti zvinhu ndezvavo yave nemhosva yavo. Mamwe mapoinzi maviri epamhepo anodzokororwa. Kushandisa logo semufananidzo weprofile kana muzita reakaundi yekambani kunogona kureva kushandiswa kwechiratidzo chekutengeserana uye kunogona kutyora mutemo wezita rekutengeserana panguva imwe chete. Uye zita redomini rine chiratidzo rinogona kurwiswa kuburikidza nematare edzimhosva kana kuburikidza nemaitiro ekugadzirisa gakava remazita emadomini e.nl; rekupedzisira rinokurumidza uye rakachipa, asi rinogona kungoraira kutamiswa kana kubviswa kwedomini, kwete kukuvara.

Chii chinoitika kana muridzi akatora matanho

Kusimbiswa kwekodzero dzepfungwa muNetherlands kunokurumidza, uye kunodhura nenzira inoshamisa vanhu vanofunga kuti mitemo yemitengo inoshanda. Kazhinji inotanga netsamba yekukumbira zviri pamutemo, sommatie, inoda kuti mugamuchiri amire, kusaina chibvumirano chekurega (onthoudingsverklaring) chakasimbiswa nechirango chechibvumirano, kuburitsa pachena ruzivo rwemutengesi nevatengi nenhamba dzakatengeswa, kudzorera zvinhu, uye kubhadhara mari. Kusaina chibvumirano chakadaro chibvumirano, uye chikamu chayo chemhosva chinogona kushandiswa pasina kumwe kuwanikwa kwekutyora, saka hachifanirwe kusainwa pasina kuchiverenga zvakanaka. Kana chikumbiro chikasateererwa, matanho ekubatsira kwenguva pfupi anotevera. Chirambidzo chinorambidzwa chakasimbiswa nechirango chinogona kuwanikwa mukati memavhiki, uye mune zviitiko zvekukurumidzira chikamu 1019e cheMutemo weMaitiro eVanhu chinobvumira rambidzo yekunze, inopihwa pasina kunzwa rimwe divi zvachose. Humbowo hunogona kuchengetedzwa pachine nguva nechibatiso cheuchapupu pasi pezvikamu 1019b kusvika 1019d zveMutemo, uye zvinhu zvinogona kutorwa. Kana zvinhu zvenhema zvikayambuka muganhu wekunze, tsika dzinogona kuzvichengeta pasi peMutemo (EU) Nhamba 608/2013 zvichibva pachikumbiro chekutora matanho chakaiswa nemuridzi wekodzero. Mhinduro dzemhosva dzinopfuura mutemo. Pasi pechinyorwa 2.21 cheBenelux Convention, muridzi anogona kukumbira muripo wekukuvadzwa kwakaitika uye, pamusoro pezvo kana seimwe nzira, kudzoserwa kwepurofiti yakawanikwa kuburikidza nekushandiswa kwekutyora mutemo, nekuverenga purofiti iyoyo. Kuparadzwa kana kudzoserwa kwezvinhu zvakatyora mutemo kunogona kurairwa, uye dare rinogona kuraira kuburitswa kwemutongo nemutengo wemutyori. Mutemo wemari ndiwo unochinja hupfumi. Munyaya dzepfuma yepfungwa chinyorwa 1019h cheMutemo weMaitiro eVanhu chinoda kuti munhu asina kubudirira abhadhare mari yepamutemo yakakodzera uye yakaenzana yakatorwa nemunhu akabudirira, pane chiyero chakajairwa chinoshanda mumatare edzimhosva. Mitengo yepamusoro inoratidza inoshandiswa nematare zvichienderana nekuoma kwenyaya yacho. Saka, mupomerwi anokundwa munyaya yechiratidzo chekutengeserana chakajeka haabhadhare gweta rake chete asiwo chikamu chikuru chemumhan'ari, chinova chikonzero chikuru chekutora tsamba yekukumbirwa zvakakomba pazuva raanosvika. Kutengeserana nemaune nezvinhu zvenhema imhosvawo pasi peCriminal Code, uye makambani emari nemitero ane masimba awo. Kupomerwa mhosva kwakachengeterwa kutyora mitemo yekutengeserana, asi hazvisi zvepfungwa.

Kushandisa imwe logo pasina kukanganisa

Makakatanwa mazhinji anogona kudzivirirwa, uye matanho ekuadzivisa akachipa. Tsvaga marejista usati watora chero chinhu. Marejista eBOIP neEUIPO haabhadharwi, uye kutsvaga mamaki akafanana mumakirasi akakodzera kunotora awa imwe chete. Kana kambani yekugadzira ichipa logo, iva nechokwadi chekuti chibvumirano chinotumira kodzero yacho nekunyora, nekuti pasi pemutemo weDutch kodzero hadzipfuurire kumutengi otomatiki: basa rinofanira kunge rakanyorwa uye rasainwa, uye pasina iro unogona kunge uine rezinesi zvakanyanya. Kumbira mvumo kwaunoda, uye nyora pasi. Chidziro chechiratidzo chemutengi, bheji remubatsiri kana chirevo chepepanhau chiri pedyo nelogo zvese zvinoratidza hukama, uye makambani mazhinji anoburitsa nhungamiro dzechiratidzo chinotsanangura zvavanobvumidza. Mvumo inopiwa zvisina kurongeka nemunhu abva kukambani kubva ipapo haina kukosha. Chengeta referensi shandisa referensi. Dudza zita rechiratidzo pane kudzokorodza logo yaro uko zita racho richaita basa racho, chengetedza brand yako ichitonga, dzivisa chero mazwi anoratidza kubvumidzwa kana chinzvimbo chepamutemo, uye usambofa wakachinja logo yaunofanirwa kuratidza.

Maportfolio, maCV uye kushambadza mabasa

Mubvunzo unogara uchisvika kwatiri une chekuita nevatengi vekare nevashandirwi. Munhu anoshanda ari ega anoratidzira ma logo evatengi vekare mu portfolio, kana agency inoronga ma brand aakashandira, ari kushandisa ma mark iwayo panguva yekutengeserana. Kutumidza mutengi zita rechokwadi kunowanzo shandiswa kuzvidzivirira. Kudzokorora logo, kuiratidza se bheji remubatsiri, kana kuronga madziro ema logo nenzira inoratidza hukama huripo kunopfuura, uye kazhinji kunobatwa ne clause yekuvanzika muchibvumirano chakapera. Tarisa clause iyoyo logo isati yaenda pawebhusaiti; chikumbiro chechibvumirano chinowanzo kuve nyore kune rimwe divi kuunza pane chechiratidzo chekutengeserana. Izvi zvinoshandawo kune zvinyorwa zvekutora vashandi uye kune vatengesi vanozviti vepamutemo. Mashoko akadai se epamutemo, ane mvumo, akasimbiswa kana akatenderwa anotaura chokwadi nezvehukama. Kana hukama ihwohwo husipo mumashoko akataurwa, kushandiswa kwacho kunotsausa pasi pezvinyorwa 6:194 na6:194a zveCivil Code pamwe nekuva nyaya yechiratidzo chekutengeserana, uye muridzi wechiratidzo nemukwikwidzi vanogona kuita chimwe chinhu nezvazvo. Uye tarisazve nguva nenguva. Kunyoresa kunopera uye kuchinjana, mabhizinesi anowanikwa, uye mvumo inopiwa yeimwe kambani haipfuuriri kune inotevera. Gwaro redu pamusoro pe kusimbisa pfuma yepfungwa muNetherlands inotsanangura kuti kodzero idzi dzinoshandiswa sei mukuita, uye chinyorwa chedu pamusoro pekuti ma hashtag anogona kuva zviratidzo zvekutengeserana inotaura nezvenyaya iri pedyo yezviratidzo zvisiri ma logo zvachose.

Kana chikumbiro chikasvika padhesiki rako

Usapindura zuva rimwe chete uye usasaina chero chinhu. Tanga waona kana chiratidzo chawakavimba nacho chakanyoreswa, kuti ndezvipi zvinhu nemasevhisi, uye kuti chichiri kushanda here; chikumbiro chakavakirwa pakunyoreswa kwakapera kana kuti kusina njodzi inyaya yakasiyana. Tarisa kana kushandiswa kwako kuchiwira mukati mekushandiswa kwechiratidzo uye kubva riini, nekuti kushandiswa kwako kwekutanga kunogona kukupa kodzero, uye chiratidzo chekutengeserana chakakumbirwa nepfungwa dzisina kunaka chinogona kurwiswa. Wobva wapindura nekunyora uye mukati menguva yakatarwa, kunyangwe kungotaura kuti nyaya yacho iri kuongororwa. Kunyarara kunokoka kuenderera mberi kwenyaya, uye kana murairo wekunze wapihwa mutoro wekudzima unenge wako. Kana kutyorwa kwacho kwave pachena, chibvumirano chakabvumiranwa chine chirango chakaenzana uye nguva yekuchinja ine musoro inowanzo kuve yakachipa pane imwe nzira. Kana zvisiri pachena, taura izvozvo nemazvo uye nekukurumidza, nekuti mutemo wemitengo uri muchikamu 1019h unoshanda munzira dzese mbiri. Kudzivirirwa kwechiratidzo kuri pamwe chete nekuchengetedzwa kweruzivo rwebhizinesi rwakavanzika, rwunokurukurwa mugwaro redu re Mutemo wechiDutch pamusoro pekuchengetedza zvakavanzika zvekutengeserana.

Mibvunzo inowanzo bvunzwa nezvekushandiswa kwelogo

Ndingashandisa logo yemumwe wangu pawebhusaiti yangu here?

Unogona, asi chete kana vaine mvumo yavo yakajeka . Chikanganiso chakajairika kuti mabhizinesi afunge kuti kuva mutengi kana mushandi pamwe chete zvinovapa kodzero yekuisa logo yemumwe wavo pawebhusaiti yavo. Izvozvo hazvisizvo.

Kuratidza logo pasina mvumo kunogona kuumba pfungwa yenhema yekutsigira zviri pamutemo kana kubatana kwakadzama kupfuura kuripo, izvo zvinogona kutsausa vateereri vako zviri nyore. Kushandiswa kwekutaura zvakananga, sekutumidza mazita emakambani ane zvigadzirwa zvaunoshandira kana kutengesazve, kunobvumirwa pasi pechinyorwa 2.23 cheBenelux Convention on Intellectual Property uye chinyorwa 14 cheEU Trade Mark Regulation, chero bedzi kushandiswa kwacho kuchienderana netsika dzekutengeserana dzakavimbika. Rusvingo rwema logo emutengi kana emumwe wako runopfuura izvozvo, nekuti rwunoratidza hukama pane kureva chigadzirwa. Nzira yakakodzera yekuita izvi ndeyekutsvaga nhungamiro dzepamutemo dzekambani kana kit yenhau. Kana usingakwanise kuwana imwe, taura nechikwata chavo chekushambadzira kana chemutemo uye uwane mvumo yakanyorwa usati watombofunga nezvekushandisa logo yavo.

Ndeupi musiyano uripo pakati pekodzero dzekodzero nechiratidzo chechiratidzo?

Kunyange zvazvo zvese zvichigona kushanda pachiratidzo chimwe chete, mutemo wekodzero dzemunhu uye wechiratidzo chekutengeserana unodzivirira zvinhu zvakasiyana zvachose. Kuwana musiyano uyu kwakakosha, nekuti kushandiswa zvisina kunaka kwechiratidzo chekutengeserana kunowanzova nyaya yechiratidzo chekutengeserana. MuBenelux, kodzero dzechiratidzo chekutengeserana dzinongobva pakunyoreswa neBOIP kana EUIPO, nepo kodzero dzekodzero dzemunhu dzinongoerekana dzabuda kana dhizaini yacho yave basa rekutanga. Saka chiratidzo chinogona kudzivirirwa nekodzero dzemunhu kunyangwe pasina akambochinyoresa sechiratidzo chekutengeserana.

Copyright inochengetedza logo sechisikwa chehunyanzvi. Funga nezvayo sekuchengetedza dhizaini chaiyo yekugadzira kubva pakukopa kana kudhindwa pasina mvumo.
vanozivikanwa inochengetedza basa rechiratidzo pamusika. Basa rayo nderekumisa mamwe mabhizinesi kushandisa mucherechedzo wakafanana nenzira inovhiringa vatengi.

Saka, paunenge uchibvunza kuti, “Rini zvisiri pamutemo kushandisa logo yemumwe munhu?”, unenge uchingopinda munyaya yemutemo wezviratidzo zvekutengeserana . Ndiyo nhoo yepamutemo inodzivisa mukwikwidzi, ngatitii, kushandisa logo yakafanana kunyengedza vatengi kuti vafunge kuti vari kutenga kubva kubrand yekutanga.

Nzira iri nyore yekuirangarira ndeye: copyright inodzivirira hunyanzvi, nepo trademark ichidzivirira kuzivikanwa kweiyo brand mukutengesa. Ose ari maviri akakosha, asi kutyorwa kwechiratidzo ndiyo inonyanya kuzivikanwa nyaya yepamutemo mukushandiswa zvisizvo kwelogo.

Zvakachengeteka here kushandisa logo kubva kukambani yakafa?

Iyi ifungidziro ine ngozi zvikuru uye mukaha unowanzoitika zvinoshamisa. Nekuda kwekuti kambani yakavhara magonhi ayo hazvireve kuti hupfumi hwayo huchangoerekana hwatorwa.

Kambani painobhuroka kana kuti ikatorwa, midziyo yayo—kusanganisira zviratidzo zvinokosha—zvinowanzotengeswa kune rimwe bhizinesi. Uyu muridzi mutsva anogara nhaka kodzero dzese dzekusimbisa iyo trademark. Kushandisa iyo logo pasina mvumo kunogona kukupinza mudambudziko repamutemo nekambani yausina kumboziva kuti iripo.

Kunyoreswa kunopera kana kukasavandudzwa mushure memakore gumi, uye kunogona kubviswa kana chiratidzo chisina kushandiswa zvechokwadi kwemakore mashanu, saka dzimwe nguva mhinduro yacho ingava hongu. Kodzero dzekodzero dziri mudhizaini dzinogona kuramba dziripo, nekuti dzinoshanda kwemakore makumi manomwe mushure mekufa kwemugadziri. Usati wafunga nezvekushandisa logo kubva kubhizinesi rakapera, unofanira kuita basa rako rechikoro. Izvi zvinoreva kuti unofanira kuferefeta zvakadzama mamiriro emuridzi wechiratidzo ichi mumadhatabhesi epamutemo, seaya anotarisirwa neBenelux Office for Intellectual Property ( BOIP ) kana European Union Intellectual Property Office ( EUIPO ).

Ndingashandisa ma logo pabasa rechikoro kana mifananidzo yevateveri here?

Iyi nharaunda inogona kunge iri yepamutemo minefield, uko mamiriro ari zvese. Kushandisa logo yebasa rechikoro rakazvimiririra iro murairidzi wako chete anozoona rinotakura njodzi yakaderera yechero kudzoka kwepamutemo.

Mutambo wacho unoshanduka zvachose, zvisinei, nguva iyo mari kana kugovera kwakafara kunopinda mumufananidzo. Kutengesa fan art iyo ine logo yakadzivirirwa kunenge kutyora chiratidzo chekutengesa. Sei? Nekuti uri kuita zvekutengesa chiitiko uye purofiti kubva mukuzivikanwa uye kunaka kweiyo yakagadzwa brand.

Kunyangwe kugovera zvisiri zvekutengesa fan art online zvinogona kunetsa. Kana chigadziriso chako chikasvibisa zita rerudzi kana kuti chikumbiro chepamutemo chisipo, muridzi wechiratidzo ane chikonzero chekutora matanho. Kuti ugare padivi rakachengeteka, zvinogara zvakanaka kuti usiyane nekushandisa logos yepamutemo mune chero basa rinozotengeswa kana kugovaniswa zvakanyanya.

Law and More inopa mazano kune varidzi vemabhizinesi nemabhizinesi ari kupomerwa mhosva yekutyora chiratidzo chekutengeserana, zita rekutengeserana uye nyaya dzekodzero dzekodzero muNetherlands: kutsvaga nekunyoresa zvinyorwa, zvibvumirano zvemarezinesi nekubatana kwemazita, tsamba dzekukumbira nemabasa, rubatsiro rwechinguvana uye kubatanidzwa kweuchapupu, zvipikiso nematanho ekudzima, uye gakava pamusoro pemazita emadhomini nemazita emusika. Kana uchida kushandisa logo yeimwe bato mukutaurirana kwako, kana kuti wakaudzwa kuti urege kushandisa imwe, taura nesu usati wazvipira kune chinzvimbo.

Muri kutsvaga chimwe chinhu here? Runyoro rwedu rwemitemo yemakambani ekuNetherlands runonyora zvese zvatakanyora panyaya iyi, zvakarongwa zvichienderana nemusoro wenyaya.

Muri kutsvaga chimwe chinhu here? Runyoro rwedu rweDutch its uye gwara remutemo wekuchengetedza ruzivo rwevanhu runoratidza zvese zvatakanyora panyaya iyi, zvakarongwa zvichienderana nemusoro wenyaya.